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Explainer · Stock Market Basics

What is a stock, and what do you actually own?

A stock is a small slice of ownership in a company. Owning one gives you specific rights, not a say in daily decisions and not a promise of profit.

An old printed stock certificate showing the company name, share count and signatures
Photo: "Long Dock Company, stock certificate 1860s" by crackdog, PDM (edited: cropped, resized, colour-graded).

Quick answer

A stock is a share of ownership in a corporation [1]. Common stock typically lets you vote [2] and share in any dividends, but the company does not have to pay them [4]. If the company is liquidated, common holders are paid last [5].

Key points

  • A share is a unit of ownership, or equity, in a company [2].
  • Common shareholders typically vote to elect the board of directors and on certain corporate actions [2].
  • Dividends are optional for the company [4] and can be reduced or eliminated in lean periods [1].
  • In a liquidation, common stockholders are last in line [5], behind bondholders and preferred holders [1].
  • You can lose money in stocks because there is no guarantee the company will grow [5].
On this page

What is a stock?#

A stock is a share of ownership in a corporation [1]. The SEC describes common stock as a security that represents an ownership interest, or equity, in a company [2]. That is why you will also hear stocks called equities.

Ownership here has a narrow meaning. You do not own a desk, a factory or a slice of the bank account. You own a claim on the company as a whole, with the specific rights the company's shares carry. Those rights are what make a share worth something.

Companies sell shares to the public to raise money. The SEC notes that a company going public is often seeking to access the capital markets to fund future growth and expansion [3]. After the IPO, investors can buy shares when they are resold in the public market [3]. How that trading works is covered in how stock exchanges work.

What rights does a shareholder get?#

The New York Attorney General lists rights that common stock buyers may be granted [1]. The word "may" matters: the exact rights depend on the company and its share class. The SEC says common shareholders typically have the right to vote to elect the board of directors and on certain corporate actions, such as takeover bids [2].

The rights most beginners should know, according to the New York Attorney General's list [1]:

Rights that common stock may give you
Vote
At stockholder meetings[1]
Sell
Sell or dispose of shares[1]
Dividends
Shared with other holders[1]
Information
Annual reports, records[1]
Liquidation
Assets after creditors[1]

Notice what is missing. A share does not let you run the business day to day or demand a payout. FINRA says a company may pay dividends but does not have to [4].

How is common stock different from preferred stock?#

All publicly traded companies issue common stock, and some also issue preferred stock [4]. Preferred stock usually comes with a fixed dividend and little or no vote [4] [1]. The comparison below uses the descriptions from FINRA, the SEC and the New York Attorney General.

FeatureCommon stockPreferred stock
VotingTypically votes on directors [2]Generally no vote, or limited [1] [2]
DividendsOptional, can be cut [4]Usually fixed, paid first [1]
Place in lineLast in a liquidation [5]Ahead of common, behind bonds [1]
Price swingsMoves moreMoves less than common [4]

Sources: FINRA [4], SEC [2], New York Attorney General [1], Investor.gov [5]. Terms vary by company; read the share description in its filings.

In this guide, "stock" means common stock unless we say otherwise. Short definitions live in our glossary entries for common stock and preferred stock.

Do you really own the shares in your brokerage account?#

Yes, but often not in your own name on the company's books. The SEC explains that many brokerage firms hold your shares in "street name" unless you ask otherwise [6]. The company's records then show an intermediary, often Cede & Co., an entity affiliated with The Depository Trust Company, while your broker's records show you as the beneficial owner [6].

Your broker credits any dividends to your account and makes sure you are sent annual reports and proxy materials [6]. If you want the shares registered in your own name, direct registration holds them in book-entry form with the company's transfer agent [6]. Paper certificates are not always an option, because some issuers no longer issue them [6].

You buy sharesthrough a brokerBroker recordsyou as ownerCompany booksshow Cede & Co.Dividends flow toyour accountYou buy shares through a brokerBroker records you as ownerCompany books show Cede & Co.Dividends flow to your account
Who records what when you hold shares in street name.

How can a stock make or lose money?#

There are two ways a stock can pay you. The company can pay a dividend, which is a portion of its profit paid to shareholders [8]. Or the share price can rise, so you sell for more than you paid. FINRA describes the second route plainly: holders of common stock share in the company's success or feel the lack of it [4].

The price is set by trading, not by the company. Strong demand from many investors tends to push a share price up, and if the company is not profitable or investors are selling, your shares may be worth less than you paid [4]. Even a well-managed, prosperous company's stock can fall when many investors sell stocks broadly [1].

ScenarioPrice per shareValue of 100 sharesChange
Price falls$30$3,000-25%
Bought at$40$4,0000%
Price rises$50$5,000+25%

Hypothetical company, 100 shares bought at $40 (calculated). From $30, the price must rise 33.33% to get back to $40 (calculated).

Price falls to $30$3,000Price stays at $40$4,000Price rises to $50$5,000Price falls to $30$3,000Price stays at $40$4,000Price rises to $50$5,000
Value of 100 shares bought at $40, in dollars. Hypothetical example, calculated.

What happens to shareholders if the company fails?#

Shareholders are owners, and owners are paid last. In a bankruptcy liquidation, common stockholders are the last in line to share in the proceeds [5]. Bondholders and other creditors come first, and preferred holders sit between bondholders and common holders [1].

Before you put money in, read our step-by-step guide to how to buy your first stock.

  1. Creditors and bondholders

    Paid first from what the company has left [1].

  2. Preferred stockholders

    Rank after bondholders but ahead of common stock [1].

  3. Common stockholders

    Last in line to share in whatever remains [5].

Mistakes beginners make with what a stock is#

  • Treating a share as a loan

    Interest on bonds or CDs stays constant, while dividends on stock can be reduced or eliminated in lean periods [1]. A share is ownership with no promised payout.

  • Assuming every share votes the same

    Preferred stock generally does not carry voting rights [1], and where it does vote, the SEC describes those rights as limited [2]. Check which class you are buying.

  • Expecting a low share price to mean a small company

    Company size is market cap: share price multiplied by shares outstanding [9]. A low price can belong to a large company, as shown in market cap explained.

  • Thinking SIPC covers market losses

    SIPC helps when a member broker fails. It does not protect against the decline in value of your securities [7].

Frequently asked questions#

Is a stock the same as a share?

In everyday use, yes. "Stock" usually means ownership in a company in general, and a "share" is one unit of that ownership. A stock is a share of ownership in a corporation [1].

Do all stocks pay dividends?

No. A company may pay dividends but does not have to [4], and dividends can be reduced or eliminated in lean periods [1].

Can I lose money on a stock?

Yes. There is no guarantee the company will grow, so you can lose money you invest [5]. Borrowing to buy shares adds risk: the SEC warns that with a margin account you can lose more money than you have invested [10].

Where can I read official information about a company?

Public companies file reports with the SEC, and the information can be found on the SEC's EDGAR system [5].

The bottom line#

A stock is a slice of ownership: a claim on the company with a short list of rights, usually including a vote and a share of any dividends, and a place at the back of the line if things go wrong. It is not a loan, not a promise and not protected against price falls. Next, see how stock exchanges work, or return to the stock market basics hub.

Sources

  1. Stocks | New York Attorney General. Office of the New York State Attorney General.
  2. Glossary (SEC Office of the Advocate for Small Business Capital Formation). U.S. Securities and Exchange Commission.
  3. Updated Investor Bulletin: Investing in an IPO. U.S. Securities and Exchange Commission (Investor.gov), 2022.
  4. Stocks. FINRA.
  5. Stocks - FAQs. U.S. Securities and Exchange Commission (Investor.gov).
  6. Investor Bulletin: Holding Your Securities | Investor.gov. U.S. Securities and Exchange Commission (Investor.gov), 2023.
  7. What SIPC Protects. Securities Investor Protection Corporation (SIPC).
  8. Dividend. U.S. Securities and Exchange Commission (Investor.gov).
  9. Market Capitalization. U.S. Securities and Exchange Commission (Investor.gov).
  10. Investor Bulletin: Understanding Margin Accounts. U.S. Securities and Exchange Commission (Investor.gov), 2021.

Education only. This page is not investment, tax or legal advice. Stocks can lose value. See our risk disclosure.

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